Strategy & Innovation Course
How to embed innovation into your organisation
The Strategy & Innovation course from Project Leaders International will answer the following key questions for you:
- How do you ensure innovation is aligned to your business strategy?
- How do your current business performance, future expectations and tolerance to risk, affect the type of innovation that’s most appropriate for your business?
- Which of the four key areas for innovation is best for your company – New Product Development (NPD), Process Innovation, Market Innovation or Business Innovation?
- What internal and external information do you use to guide your innovation activities, and how do you go about it?
- What are your criteria for filtering out the bad ideas from the good?
Who is the course for?
CEOs, Marketing Directors, Marketing Managers, Innovation Managers and any manager charged with delivering innovation and strategic change.
Benefits of attending
At the end of the course, attendees will:
- Be able to incorporate innovation activities into their business
- Know how to set Key Performance Indicators (KPIs) for managing innovation
- Recognise the importance of external factors in influencing their innovation strategy
- Understand what makes up innovation and how it differs from creativity
- Understand how to improve staff input into innovation activities
- Create a template to capture market and customer insights
- Be able to gather trends influencing Business innovation
- Appreciate the available technologies that support innovation activities
- Be able to segment customers, markets, products and services
- Understand tools and techniques for managing ideas
- rove the management of ideas and innovations overall
Format of the course
A two-day interactive course based at Henley Management College, focusing on integrating innovation into your business strategy and operations. Day 1 is spent on reviewing strategy and how innovation can be incorporated into building strategy. Day 2 focuses on an integrated innovation framework and how a company can plan to be more innovative!
When is the next course?
Location: Henley Management College, Henley on Thames, Oxon RG9 3AU
Cost: £1,500 per person (excluding VAT)
Date: Next available course is 28th and 29th January 2009. Please call us for further course dates.
To book, please call +44(0)1491 411121 or contact us